Complete B2B SaaS Directory Launch Package Guide

This comprehensive guide outlines the complete process for launching your B2B SaaS product across 100+ directories, designed to generate 500-1000+ visits and 50-100+ qualified leads in your first week.

1. Pre-Launch Assets Preparation

Core Marketing Assets

Product Descriptions

25-word elevator pitch:
[Product Name] helps [target audience] to [solve primary problem] by [unique solution approach], resulting in [key benefit].
50-word description:
[Product Name] is a [category] platform that enables [target audience] to [primary benefit]. Unlike [alternative solutions], [Product Name] provides [unique differentiator] while [secondary benefit]. Perfect for [ideal customer profile] looking to [desired outcome].
150-word detailed description:
[Problem Statement - 2 sentences]
[Solution Introduction - 2 sentences]
[Key Features - 3 bullets]
[Unique Value Proposition - 1 sentence]
[Social Proof or Early Results - 1 sentence]
[Call to Action - 1 sentence]

Visual Assets Package

Logo Package:
  • Square: 500x500px, 1000x1000px
  • Transparent PNG
  • White background version
  • Icon only version
  • Full lockup version
Screenshots:
  • Dashboard view (1920x1080)
  • Key feature demonstrations (1920x1080)
  • Mobile responsive views (750x1334)
  • Results/Analytics views
  • Custom views for each major feature
Video Content:
  • 30-second product overview
  • 2-minute detailed walkthrough
  • Feature-specific micro-demos (15-30 seconds each)

2. Directory Submission Strategy

Tier 1: High-Impact Tech Communities (Week 1)

Platform Submission Requirements Optimal Timing Expected Results
Product Hunt
  • 5 GIFs/Images max
  • Video (2 min max)
  • Maker bio
Tuesday/Wednesday
12:01 AM PT
300-500 visits
20-30 signups
Hacker News
  • Show HN format
  • Technical focus
Tuesday-Thursday
8-9 AM ET
200-300 visits
15-25 signups

3. Launch Execution Framework

Week -2: Preparation

Launch Day (Day 0)

Morning (9 AM Local)

7. Resource Templates

Email Templates

Directory Follow-up:

Subject: Quick update on [Product] launch on [Directory]

Hi [Name],

Thanks for featuring [Product] on [Directory]. We've seen great engagement so far:
- [Key Metric 1]
- [Key Metric 2]
- [Key Metric 3]

Would love to share more details about our growth and possibly explore [collaboration opportunity].

Best,
[Your Name]

Social Media Templates:

🚀 Excited to launch [Product] on [Directory]!

We help [target audience] to [benefit] through [unique approach].

Check it out: [Link]

#SaaS #ProductLaunch #[Industry]

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